The frustration of freelancer job sites

Having a strong professional network is essential for booking the best talent or finding the next job but, in order to build a sustainable business, companies and freelancers must always be looking for new talent and opportunities.

The freelance market has become over-saturated with job-sites, ranging from large, multi-sector marketplaces to more specified sites that focus on a particular industry or job role. Each of these job-sites offers their own ‘algorithm’ or ‘job-matching technology’ or ‘elite talent base’, but they all have one thing in common; the job-posting model they use is antiquated, ineffective and not fit for the needs of modern freelance hiring.

When a company posts a job, their inbox often becomes flooded with unsuitable applications, and reading through them can be time-consuming and often unsuccessful. For freelancers, searching and applying for the next job is also very labour-intensive, a problem that is magnified when they are currently working on a project. This makes it difficult to sustain regular work.

While the job-posting model might be adequate for the less-urgent needs of the permanent staffing market, the immediacy, frequency and specific skillsets required for project-based work demands a more direct hiring model, one that also supports fluid engagement.

Shallow talent pools and low-paid job-posts

Job-sites have gained a reputation for having shallow talent pools and offering low-paid job posts, partly due to being in direct competition with so many other job-sites. A major problem is that many freelancer job-sites use a ‘bidding war’ model, which creates a commoditised and aggressive marketplace where freelancers from anywhere in the world are encouraged to compete against each other for work. This encourages undercutting, which only provides an advantage to freelancers who are able or willing to lower rates and drives down rates across the industry.

This discourages emerging and established talent from using job-sites, and in-demand freelancers are often too busy to use them anyway, subsequently resulting in increasingly shallow talent pools. Companies are then forced to expend valuable time and resources searching through the pages of unsuitable applications they churn out. A poor experience discourages many leading companies from posting to job-sites, leaving only low budget, low-paid opportunities being advertised and further exacerbating the problem.

This has led to industries relying more and more on their existing contacts and networks when they need to hire talent or find work. View Transform your freelance contacts into great work.

No more job-posting, just fast, direct booking

These outdated, competitive models stifle the potential for companies and freelancers to successfully and sustainably hire or find work. With half of the global workforce predicted to be freelance in seven years, this problem needs an immediate solution.

FreelanceDiary enables companies to instantly view the availability of, and group invite, their existing freelancers, as well as identify new, available talent that they can hire commission-free. By engaging directly through their Diary, this model provides companies with better access to existing and new talent. The Diary is also more effective for freelancers, who can not only get hired but also generate opportunities with existing and new clients.

FreelanceDiary liberates companies and freelancers from the antiquated, ineffective and expensive hiring processes currently used so that they can concentrate on what they do best, creating great work.

Learn more at FreelanceDiary.com.

Written by Richard Jeffs
Former freelance shooting producer/director and now founder of FreelanceDiary.com. Frustration with the freelancer booking model drove me to find a dynamic, new way to hire, manage and engage.

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